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TREND REPORTS

Hyper focused on inspiring change in the world by providing trend knowledge and a 'hands-on’ approach to shifting old world practices across the fashion industry.

Balanced Objects
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01

[U]TARIAN

The “[U]tarian” trend emphasizes on utility and functionality, how everyday classics can be approached in a more considered [U]topian way, focusing on smartness and practicality related to [U]tiliarianism.

Stationary photo

02

NEO-LESS

The NEO–LESS concept purports less as being the “new” form of expressiveness. There will always be shifting adaptation levels in newness; however, human nature will always inherently default back to a comfortable level of contentment. This “baseline” can be related to much of what we wear in the everyday life, neo-less explores this baseline concept through a lens of: AGE-LESS. GENDER-LESS and EFFORT-LESS.

Liquid Bubbles

03

RE-SENSUALIZE

Video production and editING by Faren Tami

As the trend moves toward the virtual world, we believe there will be a counter trend developing in the next five years that will bring us back to empiricism – the belief (or in this case, the decision) is explored through the human sense experience. If we start view the world through the inner-child archetype, we will see examine a new world at the macro level - everything is new, details are seen more clearly and the human experience is elevated to delighting in the details. 

Trend capsule for 2019 -- 2024, explores the proposed counter-trend to artificial intelligence. This book examines the trend toward empiricism – which will focus on the exploration through the sense experience. More specifically, the innate human senses of touch, sound and smell; the archetype of the inner-child with furthering research into designer, Ellery, to exemplify the "re-sensualize" trend application.

RE-SENSUALIZE:
TREND BOOK

VIEW REPORT
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04

ILLUSION

The reflection in the mirror is something that we became to relate to ourselves as the “I” – the subject. The “me” is what is experienced from the external world – the object. It is the illusion and blur of the real and unreal where we find our identity. 

Green Abstract Object

05

HIGH SOCIETY SUPPER CLUB

High Society Supper Club was a client re-branding proposal project for a company that produced cannabis infused hot sauce. The project focused on developing a new name for the company, new logo + typography, brand packaging and over-all brand identity.  

What We Offer

  • Discover trend direction for your brand with a one-on-one meeting


    1 hr 30 min

    88 euro
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